Big Hair No Care

Big Hair No Care Pop-Up Shop launches in London

When I got the invite to Freddie Harrel’s “Big Hair No Care” launch, I had mixed feelings.

On the one hand, I can count the number of times that I’ve ever worn hair extensions in my life on two fingers. What would I be doing at an event for a clip-in extension business?

But then again, do I ever say no to event invitations? (Hardly ever.)

And who on earth is Freddie Harrel? (Now that I know, I almost feel ashamed to admit I didn’t.)

Who is Freddie Harrel?

A quick Google search brought up her blog, FreddieHarrel.com with effortlessly chic outfits and an enviable afro – along with the terms ‘French blogger’ and a mention of StyleLikeU.

Clothes, hair, French and one of my favourite YouTube channels for thought-provoking content? My interest was piqued.

After reading her blog post on racism in France, leaving her misery (and miserable friends) behind and carving out a life that she loves – I was sold. I was going to this launch.

The ‘Big Hair No Care’ Shop

Big Hair No Care is pretty much like Freddie in person – bright and bold. But not ‘in your face’ – more centred, more genuine. For one, I loved this statement at the door, pink and unashamed:

Freddie Harrel outside her pop-up shop at Pop Brixton, London.

African fabric for decoration and an ode to Beyonce on a mirror were the perfect accents to the decor, as a swarm of Black Girl Magic descended.

 

Freddie has also opened a space to other UK-based entrepreneurs within her shop – products from The Afro Hair & Skin Co and Jim and Henry are proudly displayed.

I also loved seeing books featuring Black and Mixed-Race children as the heroes on show:

Miles & Mia books
Otis Lemon and the Magic Scooter
Lemon Drop books

Oh, and did I forget about the rum punch from The Duppy Share?

The ‘Big Hair No Care’ Brand

Big Hair No Care was born out of a desire to provide quality clip-in extensions for textured hair that did not involve some of the dangerous practices that the human hair industry has been tainted with, such as kidnappings and the exploitation of children.

Freddie Harrel Big Hair No Care

As you can see in the short video below, the clip-ins are available in a range of styles and lengths, and are meant to be low maintenance and easy to use: hence the ‘Zero Drama Queen’ and ‘No Stress Princess’ names.

 

Whilst I have never used clip-ins myself, anything that is available in a range of textures and adds to styling options for my fellow naturalistas is a resounding yes for me. And who knows, I may dabble a little one day!

Highlights of the Launch

For me, there were two highlights.

One was a personal but rousing speech by Freddie on Black women taking ownership in the hair industry. We spend six times as much on hair care as our white counterparts, but make up a woeful minority of business owners. Her message was that this is our time to make a difference for ourselves and that we should take our opportunity to do so now!

 

The second highlight was seeing the major difference in volume that the clip-ins make in person. If I did not know that clip-ins were used, I would have believed that this fabulous ‘fro was extension-free!

Inspirational or what?!

I left this launch on a high and motivated to achieve more, not just for myself, but for the amazing group of women present on the day. Freddie’s energy and expression is alive at her pop-up shop and I’m excited for the future of Big Hair No Care!

You can find more details about the brand and prices by visiting the Big Hair No Care site here.

Until next time,

Mary

2 Replies to “Big Hair No Care Pop-Up Shop launches in London

  1. Mary!!! Thank you so so so so much for such an amazing review! It was such a pleasure to have you, thanks for coming down! Hope that we get to do more together in the future!!

    Lots of love,
    Freddie xx

    1. Hi Freddie! You’re so welcome, I had a great time and was so happy to write about the launch event – let’s definitely stay in touch!

      Much love,
      Mary

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